What’s The Difference Between Proptech and Contech?

What’s The Difference Between Proptech and Contech?

In real estate and construction, proptech and contech have emerged in more recent years with the potential to disrupt and digitise.

These technologies are driving innovation across industries, yet they each serve distinct roles.

We uncover the nuances and distinctions between proptech and contech here.

Defining Proptech and Contech

Proptech

Proptech is the broad umbrella term encompassing all digital innovations that enhance and streamline processes within the real estate industry.

It covers everything from property management and transactions to marketing and customer engagement.

While its reach can extend to the construction phase of property development, proptech’s focus is on optimising the entire lifecycle of real estate—from conception to management.

Here are examples of startups and more established proptech companies making waves in real estate:

  • Archistar specialises in AI-driven architectural design and property analytics, helping developers and architects assess building potential.
  • Propic uses AI and machine learning to enhance real estate processes such as sales, property management and customer service automation.
  • Little Hinges specialises in digital property marketing solutions with virtual property tours, floorplans, virtual staging, global platform and an Insights portal.
  • Equiem provides tenant engagement technology for commercial real estate, focusing on improving communication and services between landlords and tenants.
  • CoreLogic, a provider of financial, property, consumer information services known for their comprehensive real estate data services, is also a leading player in AI-powered housing data and analytics.
  • AirBNB is well known as a short-term rental platform, however, Airbnb’s disruption and influence on the traditional property management and rental markets has defined its role in the proptech sector.
  • Zillow is a comprehensive platform connecting renters, buyers and sellers to facilitate seamless transitions into their dream homes.

Contech

While proptech may briefly address construction, contech is solely focused on the construction process, providing solutions that improves safety, efficiency and/or precision on the job site. In general, it refers to the technologies that directly impact the planning, design and building of structures.

Here are some notable contech companies making an impact on the construction industry:

  • Autodesk is known for their Design and Make Platform for planning, design, construction and project operation.
  • Procore’s cloud-based construction management platform streamlines every process from pre-construction to closeout.
  • Built Robotics has a mission to build the robots that build the world.
  • Rhumbix is a software company which consolidates and digitises field reporting workflows into one app.
  • Matterport is a spatial data company focused on digitising and indexing the built world with their all-in-one 3D data platform.
  • cmBuilder offers 4D construction site logistics with fast & easy cloud-based workflows, powerful sequencing simulation capabilities, and unparalleled real-time collaboration.

Key Differences Between Proptech and Contech

Scope of Application:

  • Proptech covers a broad spectrum of digital tools and platforms used across the real estate industry, including everything from smart property management systems to online marketplaces that simplify buying, selling, and renting properties.
  • Contech is focused on the construction phase of property development. It involves tools and technologies that assist architects, engineers and builders in creating physical structures, from advanced construction materials to innovative design software.

Target Audience:

  • Proptech primarily targets real estate professionals, including developers, property managers, realtors, investors, and tenants. Its tools are designed to enhance customer experiences, streamline transactions and provide valuable market insights.
  • Contech caters specifically to construction professionals—architects, contractors, engineers, and construction workers— with a focus on improving the efficiency, safety and/or quality of the construction process.

Technological Impact:

  • Proptech typically integrates technologies such as Big Data, Artificial Intelligence, Virtual and Augmented Reality, IoT and Blockchain. These innovations have the power to transform traditional real estate practices, offering smarter, more efficient ways to manage properties, conduct transactions and interact with clients.
  • Contech typically leverages technologies like Building Information Modeling (BIM), prefabrication, robotics, drones or wearable tech. These tools are generally designed to enhance and optimise the construction process, reduce risks and improve productivity on-site.

Proptech and Contech: Better Together

While proptech and contech operate in different domains, their intersection is where the magic happens.

Proptech’s digital solutions often complement contech’s innovations, creating a seamless flow from project planning and construction to property management and sales.

For instance, a real estate developer might use contech to design and build a property, then rely on proptech platforms to market, lease or sell the units.

Proptech and contech both offer powerful tools that drive efficiency, safety and profitability in real estate and construction.

By leveraging these technologies, professionals can navigate industry complexities with greater agility and success.

At The Proptech Cloud, we believe in the game-changing power of both proptech and contech.

Together, they’re reshaping the future of real estate—one innovative solution at a time.

 

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How to Measure Construction Industry Performance

How to Measure Construction Industry Performance

The construction industry is a vital component of the global economy, representing a substantial portion of gross domestic product in many countries.

Understanding the dynamics of this sector requires a deep dive into various metrics and statistics to gauge its health and direction.

Here we’ll outline the essential metrics used to measure construction activity, offering insights for contractors, investors, government bodies, economists and other stakeholders.

1. Construction Spending & Cost Estimation

The construction spending metric reflects the total expenditure on construction projects over a specific period. Breaking down this spending into sectors like residential, commercial, and public construction offers a nuanced view of the industry.

Importantly, historical or past construction spending will serve as a reference point and have some influence on future cost estimations – one of the most important steps in construction project management.

A cost estimate is a prediction provided by an estimator based on all available data serves as the baseline of the project cost at various stages in project development.

2. Building Permits Issued

A building permit is official permission provided by the government department of building or the building regulators to proceed with a new construction project. Obtaining a building permit is crucial before moving ahead with any planned property alterations or construction.

The number of new building permits granted by governments is a forward-looking indicator, measuring current real estate market demand, performance of the industry, predicting future construction activity and overall economic vitality.

A building permits report provides nationwide and location specific detail which can pinpoint which local regions fuel the economy, and governments can use this info to make decisions around funding and where to direct investments.

3. Demolition Approvals

Generally, the type of permits required will depend on a couple of factors:

  • Local council specifications and rules, and
  • What is being demolished, how much is being demolished and where.

In most cases, demolition approval (or similar) is required to demolish a building or structure.

Though not always, construction frequently follows demolition, making demolition approvals a rough indicator of future construction activity.

4. Construction Starts

Construction starts measure the initiation of new construction projects, and where available, the value of these projects. These metrics are a key economic indicator and when tracked over time, will help measure market trends.

Building construction

5. Housing Starts and Completions

In the residential sector, tracking housing projects commenced, completed, under construction, and in the pipeline, along with the value of these projects, is essential for gauging market health and predicting supply to meet housing needs for the future.

In Australia, the Urban Development Institute of Australia’s latest report shows that the federal government will fall short of its goal to build 1.2 million home by mid-2029. This is due to a “large backlog of properties that have been approved that are yet to be completed” said Westpac chief economist Luci Ellis, who admits there are a lot of factors contributing to this production issue.

6. Architectural Billings Index – United States of America (USA)

Produced by the AIA Economics & Market Research Group, the Architectural Billings Index (ABI) is a leading economic indicator in the USA that reflects the demand for non-residential construction, including commercial and industrial structures. The ABI gauges whether billing activity for the previous month grew, declined, or remained flat. This measure forecasts construction spending by reflecting the lead time between architectural billings and construction expenditure. A positive ABI can be a sign of strength or resurgence in the broader economy, while a negative ABI can signal weakness or an impending downturn.

7. Construction Backlog Indicator – USA

In 2008, the Associated Builders and Contractors introduced the Construction Backlog Indicator (CBI) to forecast the volume of upcoming work for commercial and industrial contractors. This indicator centres on the commercial, institutional, industrial, and infrastructure construction sectors in the USA.

Backlog, as defined by ABC, represents “the dollar value of contracted work to be completed in the future” by construction firms.

To calculate backlog, the formula is:

(Current month’s backlog value in dollars) / Fiscal year revenues (base year) x 12 = Total months of contracted work ahead

CBI provides a view of the volume of construction work in the USA contracted but not yet executed which can serve as a predictor of future activity and industry momentum.

A higher backlog generally implies a more optimistic outlook for the construction industry, while a lower backlog suggests the opposite.

8. Employment in Construction

Job numbers in the construction sector can reveal much about the industry’s health and future growth prospects, including an indicator of any labour shortages, and construction activity and economic impacts.

9. Cordell Construction Cost Index (CCCI)

The Cordell Construction Cost Index (CCCI) is a quarterly industry benchmark that tracks and monitors the movement of building work costs for stand-alone houses. It is a valuable metric which tracks changes in construction costs, including labour costs, services, building material prices, regulatory expenses, equipment and includes expert commentary on key market factors. It is vital for understanding market dynamics, pricing trends and industry comparisons.

10. Equipment Usage

The usage rates of various types of equipment and their deployment in residential, commercial, and industrial segments can offer insights into ongoing industry activity. This data can unveil changes and trends in equipment types, across global regions, segments, and provide an indicator of market share, growth and overall size of the market.

Demolition

11. Construction Productivity

Construction productivity is often measured as output per labour hour. Or in other words, how much work is done during time spent doing it.

Productivity metrics indicate efficiency levels and the there are a number of factors which can impact productivity such as labour characteristics, work condition and non-productive activities, as documented in a Carnegie Mellon University study.

Improving productivity is often in the best interests of stakeholders such as project managers, construction firms, engineers, architects, investors and financiers, regulatory bodies and government agencies, environmental groups and the general public.

Productivity in the construction sector is an important measurement to track as it can impact the ability to deliver outcomes such as housing and infrastructure a country needs to accommodate population changes, the new energy assets required to meet requirements or even a country’s decarbonisation goals.

Construction workplace safety

12. Safety Metrics

All workers have the right to a healthy and safe working environment.

Statistics on work-related injuries, incidents, accidents, fatalities, and safety violations are crucial for assessing the industry’s commitment to safe construction practices and the proposal and implementation of new measures to protect both workers and bystanders.

13. Sustainability and Green Building Metrics

These metrics evaluate a project’s environmental impact and adherence to sustainability principles, both increasingly important in modern construction.

With more and more organisations investing in corporate sustainability and building sustainability strategies and goals, these metrics are important to measure and increase transparency around planning, design and development practices.

The Proptech Cloud’s Environment and Energy Efficiency data contains energy supply data and NABERS energy rating data which may help guide decisions on energy sourcing as part of a sustainability strategy.

14. Supply Chain Metrics

Measuring and analysing the efficiency of the supply chain, including the availability and cost of materials, procurement, processing and distribution of goods helps to anticipate potential construction project impacts such as delays or cost overruns.

Improvements in mathematical models, data infrastructure and the expansion and availability of applications provide deeper insights, while improving forecasting, efficiency and responsiveness in supply chain management.

What Do These Metrics Tell Us

Understanding these diverse metrics is essential for anyone involved in analysing the construction industry as they provide a comprehensive view of the sector’s performance, trends, and economic impact.

Analysts will often use a combination of these metrics and measurements to make conclusions, predictions or decisions regarding the property market.

And by keeping a close eye on these indicators over time, industry professionals can make better decisions, improve market condition forecasts, and more accurately assess the overall health and vitality of the construction sector.

 

Australian Construction Activity Data

The Proptech Cloud’s Construction Activity dataset contains Australian construction activity statistics which may be helpful for planning, demand forecasting and construction cycle timing.

Subscribe to our newsletter

Subscribe to receive the latest blogs and data listings direct to your inbox.

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